CADNA: Keep your ENEMIES closer
Let’s not forget these are INSTIGATORS of S.B. 2661 - the DOMAIN REVERSE HIJACKING senate bill
When I first read the article below, I thought, what is CADNA up to? After I read it again, I came to a conclusion; they want to protect, NOT THE CONSUMER, but their MEMBER HOLDINGS and business. When your ENEMY (and CADNA is the ENEMY of anyone who earns their living on the net), shares a point of view with you it is important to read between the lines.
CADNA WANTS TO REDUCE COMPETITION THROUGH MONOPOLIZING DOMAIN NAMES
Let’s further clarify that I am NOT a fan of endless domain TLDs. I think it will start looking like a garage sale, hodge-podge out there with all the proposed vanity domain TLDs, but I have a more altruistic approach than CADNA. Don’t be fooled by these wolves in sheep’s clothes. Remember to BOYCOTT CADNA when you can. CADNA wants to reduce the number of keyword TLDs to keep up the stock price of their member’s portfolios. It is only under the guise of TM inconveniences that they are on this topic. DO NOT FORGET S.B. 2661 and what that would have meant to you as a domainer and an internet entrepreneur; it would have meant the end of your generic domains without even so much as a courtesy notice. So for CADNA now to come out and take a stance that APPEARS to be for your benefit, you’d best step back and take a closer look like I did.
WASHINGTON, Feb. 4 /PRNewswire-USNewswire/ — The Coalition Against Domain Name Abuse (CADNA) held a policy forum for government experts and brand owners yesterday, February 3, in Washington, D.C. The purpose of the forum was to explore the state of the Internet and discuss the shortcomings of existing Internet governance and policy development. Attendees shared their ideas about what actions brand owners and the US government can take to change the current course of the domain name space and prevent the Internet from becoming increasingly dangerous and unruly.
(Logo: ) http://www.newscom.com/cgi-bin/prnh/20070724/DCTU006LOGO
One of the topics covered during the event was the decision by the Internet Corporation for Assigned Names and Numbers (ICANN) to issue a potentially unlimited number of new Top Level Domains (TLDs). This move will force businesses to spend millions of dollars to protect their brand on the Internet. “In any new generic TLD, brands will have two avenues for defending their trademarks; they can go and register as many domain names containing their marks as they can to keep them off the market, or they can spend money reclaiming those domain names that are registered by third-parties. In either case, the introduction of hundreds of new TLDs will put an enormous strain on brand owners,” said Elisabeth Escobar, Senior Counsel for Intellectual Property to Marriott, a CADNA member. CADNA estimates that brands are likely to spend a total of $1.5 billion to register their brands in new TLDs. Furthermore, these registrations are unlikely to provide a return on investment, since recently launched new TLDs have amounted to little and there is no indication that future TLDs will be any different.
When ICANN was established as the governing body for the domain name system (DNS), it was tasked with fairly representing all of the diverse constituencies that compose the Internet community. In recent years, however, ICANN policy has become strongly aligned with the special interests of the registrars and registries that operate under contract with ICANN, resulting in policies that often benefit these parties to the detriment of the rest of the Internet community. The decision to allow the launch of such a large number of new TLDs is a prime example of such a policy. Too much is at stake from a user, security, and economic perspective to allow the system to continue down this path.
Asked to comment on the forum, Eric Pearson, Senior Vice President of Global Distribution Marketing for CADNA member InterContinental Hotels Group (IHG), said, “ICANN must do more to ensure the safety and stability of Internet. As a brand owner, IHG knows all too well how prevalent the cybersquatting problem is in the current domain name space, and how much time and money already goes into protecting both a brand and its customers online. Now, with ICANN’s decision to allow a potentially unlimited number of new TLDs, Internet users will be even more vulnerable to online fraud and brand owners will be forced to police an even bigger space.”
Under ICANN’s current plan, by summer of 2009, there may be hundreds of new TLDs from dot-ART to dot-ZURICH slated for deployment.
Vice President of the Corporate Internet Department for CADNA member New York Life Insurance Company, Ken Hittel, questioned the need for such a moveICANN has yet to prove a market demand for more extensions, and there seems to be overwhelming evidence to the contrary. Most brands already own hundreds, and some own thousands, of domain names in dot-COM, dot-NET, dot-INFO, dot-BIZ, dot-MOBI, and other TLDs,” he said. “Few if any of them will ever be put to use, because virtually all of them were purchased for purely defensive reasons and it has proven to be exceedingly difficult to get anyone to go to addresses that don’t end in dot-COM. Online users have spoken: they expect businesses to be reachable via dot-COM and they won’t go through the trouble of trying to locate a destination at dot-NET, dot-ORG or dot-INFO
The Coalition Against Domain Name Abuse (CADNA) is a 501(c)(6) nonprofit organization dedicated to ending the systemic domain name abuses that plague the Internet today. For more information, please visit .
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